Articles - Nonprofit Communications and Marketing: Nancy Schwartz & Company

Nancy Schwartz & Company offers high-impact marketing and communications

Series originally published in the Getting Attention e-update.
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Getting Attention articles provide factual, practical information - tips, case studies, news, and announcements - to help you plan, implement, and improve your nonprofit communications efforts. Effective communications enable your organization to achieve its goals by initiating and strengthening relationships with donors, members, and clients, raising your visibility in the community, and building support among your constituencies. Getting Attention will help.

Many articles are written in response to readers' queries to ASK NANCY. Ask us to respond to your nonprofit marketing and communications challenges.

• Audience Research
• Blogging
• Branding and Messages
• Cause Marketing
• Email and E-Newsletters
• Evaluation
• Fundraising
• Graphic Design
• Leadership and Board Members
• Media Relations/Press
• Message Development

• Nonprofit Marketing News
• Partnerships
• Planning and Budgets
• Social Media
• Staff and Consultants
• Standards
• Strategies and Campaigns
• Taglines
• Video, Podcasts and Photos
• Websites
• Writing

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